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Will Wright partners with Unity to announce the Proxi Art Challenge, a 3D game dev art challenge

By Braelyn Johnson

Web: https://www.proxiai.com/ (will open in new window)

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Date Added: 12th April 2018

Do you have what it takes to land a gig with a legendary game designer? Show us by bringing your memories to life in Will Wright's Proxi Art Challenge!


Will Wright, world-renowned game designer and creator of The Sims, Sim City, and Spore, has announced that his game dev studio, Gallium Artists, which was co-founded by Where in the World is Carmen Sandiego creator Lauren Elliott, is working on its newest mobile game, Proxi.

During their keynote at GDC, Unity announced that they have partnered with Will Wright and Gallium Artists to bring the Proxi Art Challenge to the community! Artists will submit their creations for the opportunity to become one of two grand prize winners, who will be flown to California to meet with well-known industry legends as well as interview with Will Wright and his team. After the interview, one of those winners may be selected as the 3D artist hired to help Will Wright's team bring Proxi to life! Do you have what it takes to land the gig?

Will Wright is stepping back into the spotlight to build his first game in approximately ten years — and he is building his game with Unity. Proxi is a mobile simulation game currently in development that follows in the footsteps of his other successful games series -- The Sims, Sim City, and Spore. However, this time it's all about the player.

Proxi will allow players to build worlds from their own memories. Players will be given a blank world to start with and must develop it using memories as building blocks. The player will place memories in the world, creating and naming islands of connected memories, which can be on any topic they choose, such as "Family adventures,” or "High School Days.” Over time, these interlinked environments become rich, 3D worlds.



Will Wright and Gallium Artists chose Unity due to its flexibility, easy integration with AI/ML, and cross-platform capabilities. Unity allows the team to quickly prototype in the environment they create, allowing non-programming artists to build conceptual artwork, import it into Unity and then iterate on it rapidly. For the Proxi team, Unity has become the crossroads for art and artistic expression.

The Challenge: Turn your own personal memories into 3D game art.

The memories you choose to create are entirely up to you.

On May 29 – a little less than two months from now – judges will pick two grand prize winners, who will be flown out to the San Francisco Bay Area to meet Will Wright and the team at Gallium Artists, as well as have the opportunity to interview for a chance to land a job on their team. View the full job description here. The contest is underway, and will run until May 14. We have a group of renowned creators participating as judges including:

  • Will Wright: Co-Founder Maxis – The Sims, Spore, Sim City
  • Ocean Quigley: Creative Director, Facebook, EA
  • Bill Robinson: Disney Illustrator and Character Design – Frozen
  • Matt Jones: Story Artist, Pixar – Inside Out, Finding Dory
  • Jenna Chalmers: Game Designer, Tech Lead
  • Robin Hunicke: Game Designer – Journey, Professor of Game Design
  • Lauren Elliott: Game Designer – Carmen Sandiego, CEO Gallium
  • Nick Klingensmith: Unity Asset creator, Unity Developer Certification contributor
  • Oskar Stalberg: Game Developer – Planet Tile Experiment
  • Mark Schoennagel: Evangelist, Unity

  • The Proxi Art Challenge is hosted on Unity Connect, the first professional network and community hub dedicated to the full spectrum of Unity creators, from the games industry to VR/AR and beyond.

    About Unity Technologies

    Unity Technologies is the creator of real-time development platform used to create rich interactive 2D, 3D, VR and AR experiences. Unity's powerful graphics engine and full-featured editor serve as the foundation to develop beautiful games or apps and easily bring them to multiple platforms: mobile devices, home entertainment systems, personal computers, and embedded systems. Unity also offers solutions and services for creating games, boosting productivity, and connecting with audiences including Unity Ads, Unity Analytics, Unity Asset Store, Unity Cloud Build, Unity Collaborate, Unity Connect and Unity Certification. Unity Technologies serves millions of registered developers including large publishers, indie studios, students and hobbyists around the globe. For more information, visit www.unity3d.com and to see the latest games and experiences created in Unity, go to https://unity.com/madewith.

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    Will Wright partners with Unity to announce the Proxi Art Challenge, a 3D game dev art challenge

    Do you have what it takes to land a gig with a legendary game designer? Show us by bringing your memories to life in Will Wright’s Proxi Art Challenge!...

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