Lucid Physics for 3ds Max
Lucid is a physics plugin for 3ds Max which utilizes the NVidia Flex technology to provide rigid, soft-body, and fluid simulation
NVIDIA Brings Interactive PBR to Mainstream
NVIDIA seeks to bring interactive, physically based rendering to the mainstream with Iray and their new Quadro GPU.
The New NVIDIA Quadro-powered Dell Workstations
Earlier at SIGGRAPH, NVIDIA introduced the new Dell tower and rack workstations. Learn more about these workstations here.